Leveraging A-list talent for Headspace

In October we announced England football star, Raheem Sterling as the newest ambassador for global mental wellness and meditation app Headspace.  

The 26-year-old football ace has partnered up with the company to break down the stigma around mental health among young people, and also increase education on the value of meditation.

Our launch announcement resulted in 215 items of coverage with a reach of 199m across publications including Evening Standard, Metro, Independent, The Sun, Men’s Health.

Our continued work with Raheem will include media interview placements to celebrate the rollout of the Headspace for Educators initiative which will ensure that those in schools have the tools to train, teach and educate on the importance of mindfulness in the classroom, and beyond.